Monday 8 September 2014

Post-modernism


This week I looked at a postmodern music video and analysed it. Looking at the Lady Gaga Paparazzi music video various times I started to think about whether or not my music video would look postmodern. With the definition on my blog that ‘anything can be art, anything can deserve to reach an audience, and culture as there is no longer anything new to produce or distribute’. I thought about how Lady Gaga used representations to represent reality. In addition she used existing scenes from movies and made them look more modern in her video, creating several references to popular movies. In the rest of my definition I wrote that the distinction between media and reality has collapsed, and we now live in a ‘reality’ defined by images and representations’. Lady Gaga uses a stage name and is hardly referred to as Stefani, in conclusion her private life stays private and she’s able to pull of such controversial things such as wearing a dress made out of meat. Having an alter ego allows singers to be creative with their music videos and in turn they get less criticised than if it were themselves who wore a meat dress out in public for fashion but not to outrage people as you’ve got a well-known alter ego who essentially does outrageous activities.

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